Articles

Amy on Celebrating National Take Our Daughters and Sons to Work Day
“If you’re going to live, leave a legacy. Make a mark on the world that can’t be erased.” - Maya Angelou Today is National Take Our Daughters and Sons to Work Day and we celebrate with open arms the future...
Amy on Working With Fear
At my worst, I could barely speak. I didn’t have the strength to pick up a phone. The doctors had given me 24 hours to turn things around. Why me? Though it was so difficult and isolating, I felt at...
Amy on Being Selected as Small Business of the Year
Last week, we were chosen as the Small Business of the Year by the St. Johns County Chamber of Commerce! When we received the award, one of the Chamber members joked, “We heard people told you not to move here....
Celebrate the Small Stuff
We always celebrate the big wins. The contracts getting signed, the deals being made, the products getting launched. Big wins are easy to celebrate. They’re recognizable (in fact, they kind of demand recognition). They represent the resolution or completion of...
Amy on What Being a College Athlete Taught Her
I’m never at my desk. “Where’s Amy?” is a frequent question around our office. My executive assistant Callie is always running around trying to tracking me down. I like to be in the action, buzzing between our buildings, talking to...
Amy on Our Company Culture
Pink Stork has been in business since 2015, and over that time, from working alone in my apartment to operating a global business with many employees, I’ve really come to understand how a company culture can evolve and its importance...
Amy on Why She Moved Pink Stork to St. Augustine
While my husband (and Pink Stork’s COO) Thomas was in the Marines, he and I traveled across the country. That’s also when I started to build my business, Pink Stork, from our many tiny apartments on various military bases. After...
Amy on the One Thing She Looks for in Candidates
When visitors come to Pink Stork HQ, they often comment on one thing: how young our team is! Many of our employees come to us directly from Flager College (and some of them are still in school). Why do I...
Amy on Finding Your Why
Last week, I had the opportunity to speak at the St Johns County Chamber of Commerce Women With Vision Luncheon about the importance of finding the “why” behind your business. I was lucky to find mine, though it wasn’t an...
Amy on PCOS Awareness Month
Growing up, I was always able to trust my body. Since the age of eight, I had been an athlete, and I would even go on to play tennis in college. As someone whose body naturally performed, I was used...
Amy’s Why
At Pink Stork, wellness is personal. My name’s Amy Suzanne Upchurch, and I’m the Founder and CEO of Pink Stork. I’m also a proud mom of five, the wife of a Veteran Marine, a daughter, and a sister. I founded...
Falling in Love with Loungewear!
There is absolutely nothing better than wearing something comfy and cozy and still feeling put together! During a time where so many people are working from home it has become a necessity to have outfits in our wardrobe that prevent...
Opening the Discussion
I've said it before and I'll say it again, morning sickness sucks. One of the worst parts about it is...
The Pink Stork Way
Pink Stork was born from my 3 life-changing pregnancies in 4 years while my husband was deployed twice overseas. With Thomas...
Sugar Craving
One of my guilty pleasures has always been sweets! Just because you want to be healthy doesn't mean you have to...
Together, Always
Mine and Thomas's personalities are really different. I'm very go with the flow and he's a bit more structured. In...
Amy's #Bumpdate (4.5 Months)
Amy is officially 4.5 months pregnant! And as you will read below, she is loving this pregnancy! Did you know...
Surprise ... Amy is Pregnant!
Amy is pregnant with baby #5! And we’ve got the scoop on how her pregnancy has been going so far....
Hurry Up, Amy!
I hear those words often. No matter how much time I give myself - could be 2 hours or 2...